As a family member of a hospice patient years ago and as a hospice volunteer today, I am comforted to see a growing social movement around reconnecting with the end of life and of developing new ways of integrating and “normalizing” grief and loss into our lives in America and around the world.

The idea for a virtual Butterfly Memorial Garden was born out of this movement and out of a desire to help both the grieving and the organizations that provide services to assist them. Specifically, providing a smart business solution to organizations that are interested in building and expanding their audiences, brand awareness, services and sales/donations.

The comforting Butterfly Memorial Garden is a one-of-a-kind space, rooted in the transformative symbolism of the butterfly. Its purpose is to help grieving hearts awaken a sense of hope and new beginnings along their bereavement journeys. It is also a place where families and loved ones can gather to find comfort and community in a deeply personal space, one that supports reflection and connection.

Users of the Butterfly Memorial Garden may affectionately celebrate and honor loved ones by making, releasing and personalizing an everlasting memorial butterfly. Sharing of the butterflies by utilizing the organic momentum of social media networks, authentically grows the garden and raises awareness of the subscribing organization’s mission, opening doors to new audiences.

In the words of the 19th century German writer and statesman, Johann Wolfgang von Goethe,
“It is the nature of grace always to fill the spaces that have been empty.”

A Butterfly Memorial Garden, powered by your organization, can be that place of grace.


  • Owner, EternalWings
    Mary York

    Mary York Owner, EternalWings

Mary holds a Masters of Arts degree and Certificate in Non Profit Management, translating into more than 20 years of leadership experience, including more than a decade serving as the Executive Director of a state chapter medical association, where she was instrumental in garnering a national Outstanding Chapter Award in 2012. Her passion and interest in the end of life originated from a family experience with hospice care years ago and today, she continues her commitment to hospice through her local volunteer work. Her professional skills and personal passion for the end of life have intersected in building and distributing a one-of-a-kind virtual Butterfly Memorial Garden, now available by subscription to organizations that assist and support grieving families.